Pitch It! is an innovative and delightful book consisting of enthralling anecdotes linking top cricketing giants and corporate moguls that will act as a catalyst for professionals to soar to top echelons in their respective fields. Peppered with fascinating case studies from an eclectic spectrum of industries ranging from IT, Consumer Goods, Automotive, Aerospace, Banking, Petrochemicals and Food & Beverages, Pitch It! provides the essential blueprint for creating and sustaining winning organizations. Pitch It! is a great compilation of winning strategies Greatly enjoyed following winning habits through the lenses of two different arenas I love- K Srinivas, President, Consumer Business, Bharti Airtel Limited A great assembly of vignettes of the game and its relevance in business. Loved each chapter makes you want to go back to it each time. Unputdownable!- S.V. Nathan, Director, Deloitte Pitch It! has a foreword by Kiran Mazumdar-Shaw and epilogue by former Indian cricketer & coach, Venkatesh Prasad. Dev prasads debut book Krishna: A Journey Through the Lands & Legends of Krishna was longlisted for 2010 Vodafone Crossword Award.
About the Author
Dev Prasad is an IT professional residing in Bangalore. He secured his degree in Electronics & Communication Engineering from Regional Engineering College (now NIT), Trichy and done his MDP Program from IIM Bangalore. He has held senior management positions at various European and American Multinational Companies. Though an engineer by qualification, he has a wide range of interests. These include reading, writing, travelling, photography, study of mythology and listening to music. He likes creative writing and has worked as a part time freelance copywriter for three years for many advertising agencies. He has written many poems, one of which was selected by International Poets Association, USA. He is passionate about serving the society and has been associated with a few NGOs working for underprivileged children. He loves sports like cricket, badminton, table tennis and chess. His debut book Krishna: A Journey Through the Lands & Legends of Krishna was longlisted for 2010 Vodafone Crossword Award.